I'm Luella (Qinglu) Lu, a Senior Product Designer working at the seam of AI & Data. 6+ years across fast-growing B2B SaaS, AdTech and ClimateTech, currently leading AI & Business Intelligence design end to end.

New York, NY · Full-time · Promoted twice (Product Designer → II → Senior)

• First and lead designer on Maverick AI, the flagship agentic AI product for media sellers. Used by Hearst and Nexstar, adopted by 50% of clients, with proposal win rate up from 9% to 37%.
• Led end-to-end design of the reporting suite used by 100% of clients across 12,000+ campaigns. CSAT rose from 1.2 to 4.5; replacing manual reporting saved an estimated $6.4M in operating costs.
• First designer on the team to ship in code: 100+ front-end PRs merged, React prototypes built with Claude Code and wired to real data, and Claude skills that let PMs and engineers generate on-brand prototypes.
• Added 50+ documented components and a tokenized AI theme to the design system, used by 200+ engineers; led the UI unification vision after the 2024 Frequence acquisition.
• Run focus groups, interviews, usability tests and behavioral analytics; interviewed, onboarded and mentored 4 junior designers.

Australia (Remote) · Contract to part-time

• Sole designer on a climate-risk analytics platform used by Red Cross Australia and the Stockholm city government; designed every feature across 5 product areas, from research to launch.
• Design partner on ClimateIQ, an AI-powered climate hazard tool for cities with Google.org and The New School, backed by a $5M Google.org grant.
• Built the visual identity, product site and marketing materials.

New York, NY

• Odds.Trade: designed a retail options-trading mobile app 0 to 1, from onboarding through trading (Y Combinator and Techstars finalist).
• Pendulum: designed an analytics tool for fast-fashion brands from the ground up.
• Smithsonian National Museum of Asian Art: built collection data visualizations with the museum's digital team through a Parsons partnership.